Head to head · Friends With Benefits Now vs Tao of Badass

Friends With Benefits Now vs Tao of Badass: Which Men's Dating Guide?

Friends With Benefits Now and Tao of Badass are both men's dating guides sold on ClickBank, but they solve very different problems. Friends With Benefits Now is a focused $63 casual-dating guide with text scripts and a calmer FWB frame. Tao of Badass is a comprehensive $41 seven-step dating system with a 200-page guide, video lessons, and a proven decade-long track record. The right pick depends on whether you want one specific casual-dating framework or a full beginner dating system at a lower price.

By Cal Reiner · Updated June 24, 2026

Our pick

The Tao of Badass 8.7/10

Worth $41 for guys in their early 20s who want one structured starting point in dating: Tao of Badass delivers a clear seven-step system and video lessons. Skip it if you already own a modern dating book like Mark Manson's Models.

Both guides promise to help men get better results with dating, but they cover completely different ground. Friends With Benefits Now is a $63 casual-dating guide focused on a single goal: starting and maintaining a friends-with-benefits arrangement, with ready-made text scripts and a calmer, more respectful frame than old-school pickup advice. Tao of Badass is a $41 comprehensive seven-step dating system with a 200-page guide, a video series, and two bonus reports — covering everything from mindset and body language to relationship maintenance, for a lower price with more content. The decision comes down to one question: do you want one focused guide for casual arrangements specifically, or a full structured dating system that is cheaper and broader?

Quick Comparison

Friends With Benefits NowTao of Badass
Best ForMen who specifically want the casual FWB frame and ready-made text scripts, with zero subscription risk at checkoutBeginners who want a comprehensive, step-by-step dating system covering mindset through relationship maintenance, at a lower price
Core ApproachOne-niche focus: casual dating, text scripts, and the FWB frame from first message to ongoing arrangementFull system: seven-step method covering identity, body language, conversation, attraction, closing, and relationship management
Format~80–100-page PDF + text scripts + bonus audio + bonus “Harem Blueprint” PDF~200-page PDF + 7–10 video lessons + bonus texting report + bonus confidence audio
Price$63 one-time$41 one-time (cheaper by $22)
Recurring BillingNone — no subscription at checkout whatsoeverOptional $27/month “Advanced” add-on after checkout — easy to skip; not pre-ticked
Content VolumeNarrower: 80–100 pages, one-niche focusBroader: 200 pages + video lessons + 2 bonus reports
Tone / FrameCalmer FWB frame, respectful of both partiesClassic men’s dating system; some 2010-era language remains
Best AudienceMen who have studied dating basics and want a specific casual-dating frameworkTrue beginners who want the full dating steps in order, including confidence, body language, and conversation
Refund60 days, ClickBank-honored60 days, ClickBank-honored
ClickBank Gravity5.507.27 (higher)
Earned Per Sale$63.13$440.12 (much higher)
Rating8.1/108.7/10

Friends With Benefits Now: Best for men who want one focused casual-dating framework with zero subscription risk

Best use case: You have already absorbed some dating basics and want one specific guide for the casual-relationship side — a structured framework for going from matched online to a comfortable FWB arrangement, with text scripts ready to use and a clean FWB-focused tone throughout. You want to pay once and never see a recurring charge on your card.

Method: An 80–100-page PDF structured around a step-by-step framework: mindset, first messages, first dates, setting boundaries, and maintaining a casual arrangement without mixed signals. The core idea is an “appreciation” technique — noticing something specific and genuine about a person and expressing it well — borrowed from active-listening research. You also get ready-made text scripts for openers, follow-ups, and transitioning from texting to dates; a short bonus audio on casual-relationship mindset; and a bonus “Harem Blueprint” PDF on managing multiple casual relationships at once.

Strength: The FWB frame is calmer and more respectful than old-school pickup language. The text scripts are the most practical deliverable — ready openers save you real time if you struggle to write first messages. The one-payment structure is clean: $63 at checkout, no post-checkout subscription, no recurring charge at any point. For men who specifically want casual dating guidance rather than a full dating system, the narrow focus is a feature rather than a limitation. The step-by-step order from mindset to follow-up works for beginners to casual dating even if they have experience with dating generally. Our short answer on whether Friends With Benefits is worth it is in the guide.

Weakness: At $63, it costs $22 more than Tao of Badass for less content (80–100 pages vs 200 pages plus videos). Heavy dating-channel viewers will find significant overlap with free content. The “Harem Blueprint” bonus leans into fantasy and may put readers off if they prefer a more straightforward, respectful tone. The core advice — be clear about what you want, be direct, respect the answer — is sound but not unique. Tao of Badass covers similar ground and more, for less money. Our short answer on whether Tao of Badass is worth it is in the guide.

Cost reality: $63 one-time. No subscription, no add-ons, nothing recurring. Refund: 60 days, ClickBank-honored.

Tao of Badass: Best for beginners who want a full dating system at a lower price

Best use case: You are starting from close to zero on dating confidence and want one structured course that walks you through the full picture — from how you carry yourself and start conversations to how you close and keep a healthy dynamic going. You want both a written guide and short video lessons. You want the lower price.

Method: A 200-page PDF organized around a seven-step system — identity and confidence, body language, conversation skills, building attraction, closing, relationship management, and maintenance — paired with 7 to 10 video modules that mirror the chapters. The core principle is simple and psychologically sound: stop seeking external approval, be direct, and lead interactions. You also get a bonus “Conversation Cure” texting report and a short confidence audio. The optional $27/month “Advanced” membership appears after checkout and is easy to skip — it is not on the main order form.

Strength: At $41, you get significantly more content than any comparable guide in this niche: 200 pages, video lessons, and two bonus reports. The seven-step structure means you always know where you are in the learning process. The chapters on social proof and pre-selection are particularly useful — they explain why certain dynamics occur without relying on gimmicks. The video lessons let you watch rather than read if you prefer that format. The guide has sold for over a decade, which means the core system has been tested by a large and diverse buyer base. ClickBank gravity (7.27) and earned per sale ($440.12) both reflect a broad, proven audience. For a side-by-side verdict, see Tao of Badass versus The Dating Apocalypse.

Weakness: The guide was written between 2010 and 2012, and some language is dated — terms like “negs” or “peacocking” appear and may feel off to modern readers. The optional $27/month Advanced membership after checkout is the main thing to watch for; it is easy to skip but easy to click by accident. The video lessons are screen-recorded slides with basic voiceover — functional but not polished. Some texting advice is personality-dependent: the “wait twice as long to reply” tactic works for some and backfires with others. Here is how Tao of Badass compares with Unlock the Scrambler.

Cost reality: $41 one-time. The optional $27/month Advanced membership appears after checkout, not on the main order form. Decline it and your total stays at $41. Refund: 60 days, ClickBank-honored.

Which one should you choose?

Pick Friends With Benefits Now if:

  • You specifically want a guide focused on casual dating and FWB arrangements — not a full dating system
  • You have already studied dating basics and want the one specific framework you are missing
  • You want zero subscription risk: one payment, nothing recurring, ever
  • The calmer, more respectful FWB frame appeals to you more than classic pickup-system language
  • You want ready-made text scripts for the casual-dating context specifically

Pick Tao of Badass if:

  • You are starting from scratch and want a complete step-by-step dating system, not one niche
  • You want more content for less money: 200 pages, videos, and two bonus reports for $41
  • You prefer video lessons alongside a written guide rather than PDF only
  • You are comfortable managing the post-checkout Advanced membership offer (easy to skip)
  • You want a proven system with a decade of buyer history behind it

Real talk

The core difference here is scope and value. Friends With Benefits Now does one thing: casual dating, step by step, with scripts. It costs $63, has no recurring billing whatsoever, and delivers a clean, narrowly-focused guide. If that specific framework is what you need and you want zero subscription complexity, it delivers on that.

Tao of Badass does everything: it covers the full arc of men’s dating — confidence, body language, conversation, attraction, closing, and relationships — for $41 with video lessons included. For most buyers comparing these two guides, Tao of Badass is the clearer pick: it is cheaper, has more content, covers more ground, and has a gravity (7.27) and earned-per-sale ($440.12) that both reflect a much larger buyer base finding it useful.

The one reason to choose Friends With Benefits Now over Tao of Badass is specificity. If you already know the dating fundamentals and want one focused playbook for casual arrangements — not a reminder of basics you already know — the FWB guide’s narrow focus is genuinely useful. The text scripts are ready to use, the framework is calmer and more modern than some of TOB’s older language, and the lack of any subscription at any point is a genuine advantage for buyers who have been surprised by recurring charges on other products.

One billing note: Tao of Badass has an optional $27/month Advanced membership that appears after checkout. It is easy to skip — you see it on a separate page, and declining it keeps your cost at $41. Friends With Benefits Now has no post-checkout offers of any kind. If billing simplicity matters to you, FWB is the cleaner experience.

For most men starting out: Tao of Badass at $41 is the stronger choice — more content, lower price, proven track record. If you finish that system and want a specific casual-dating playbook with scripts, Friends With Benefits Now at $63 is a logical complement. Both carry 60-day ClickBank refunds, making either low-risk to try.

Both programs, at a glance