Tao of Badass vs Text That Girl: Full Dating System or Texting Scripts?

Tao of Badass and Text That Girl both promise to help men text and connect with women better — but they do this at dramatically different scopes and price points. Text That Girl is a $22 script library: 40–60 pages of copy-paste texting templates organized by situation. Tao of Badass is a $41 complete dating system: a 200-page PDF and seven to ten video modules covering everything from identity and body language through conversation, attraction, and relationship management. One product improves your texting. The other builds the full framework that texting sits inside. The $19 price gap between them is one of the smallest in this niche; the scope gap is enormous.

Quick Comparison

	Tao of Badass	Text That Girl
Price	$41 one-time	$22 one-time
Format	200-page PDF + 7–10 video modules + 2 bonus guides	40–60 page PDF + one-page cheat sheet + bonus audio
What it solves	Complete A-to-Z dating system from scratch	Texting scripts, openers, and follow-up templates
Core approach	7-step dating framework covering all phases	Copy-paste text library organized by situation
Teaches the why?	Yes — social dynamics explained throughout	Minimal — basic rules, limited reasoning
Recurring Risk	Optional $27/mo add-on after checkout	Upsell #2 can start a monthly membership
Gravity	7.27	2.05
earnedPerSale	$440.12	$21.76
Refund	60 days, ClickBank-honored	60 days, ClickBank-honored
Rating	8.7/10	8.3/10

Text That Girl: Best if you only need texting scripts right now

Best use case: You are not looking for a full dating overhaul. You match with women on apps or get numbers in person, but your texting goes cold fast — you do not know what to send, you wait too long, or you say something that kills the momentum. You want a quick, cheap tool that gives you ready-made lines organized by stage so you can stop staring at a blank message box.

What you get: A 40–60 page main guide with texting templates sorted by situation: first message after a match, asking for a number, post-date follow-up, re-engaging cold conversations. A one-page cheat sheet summarizes the core texting rules: pace your replies, use open-ended questions, end on a high note. A bonus audio or video file labeled “Texting Decoded” covers similar material in spoken form — useful if you prefer listening. Two optional upsells appear after checkout: Swipe Seduction (Tinder-focused program, $37) and Window Shopping For Women (multi-platform online dating program, $47). The second upsell is the most likely source of recurring billing — read the cart carefully before confirming it. You can skip both and keep just the $22 guide.

Strength: It is cheap, focused, and immediately actionable. For $22 you get a complete script library organized exactly for the situations that trip beginners up. You can read the PDF in an afternoon and start using the templates the same day. The cheat sheet is worth having as a quick reference. Unlike courses that build skills over weeks, this is a tool you use immediately — which is often what a beginner actually needs before they are ready to think about deeper frameworks.

Weakness: The guide teaches you what to send but barely explains why specific lines work. When a conversation goes off-script — she replies in a way the templates do not cover — you are left without a clear path forward. The advice is surface-level even by beginner standards. The upsell structure is aggressive: two add-ons at the end of a $22 purchase can push the total cost to $106 if you click through both, and the second upsell may start recurring billing. The main guide is also thin — 40–60 pages is a quick read, not a deep resource. Gravity of 2.05 versus Tao of Badass at 7.27 reflects a significantly smaller active buyer base.

Recurring risk: The main guide is $22 one-time. The optional Window Shopping For Women upsell can start a monthly membership. Decline both upsells or read the cart carefully before confirming to keep your cost at $22.

Cost reality: $22 one-time for the main guide. Refund: 60 days, ClickBank-honored.

Tao of Badass: Best if you want the full dating system, not just a texting patch

Best use case: You are starting from or near zero and want one organized resource that covers the complete arc: who you need to be, how to carry yourself, how to approach and open conversations, how to build attraction, how to move toward a date, and how to maintain a relationship once you have one. Texting is one chapter in the book, not the whole subject. You want the whole subject covered, in order, so you stop piecing tips together from five different sources.

What you get: A 200-page PDF built around a seven-step system — identity, body language, conversation, attraction, closing, relationship management, and maintenance. Each step builds on the previous one, with the reasoning explained at each stage. Seven to ten companion video modules mirror the book’s chapters; the production is basic (screen-recorded slides with voiceover) but functional and clear. Two bonus guides: “The Conversation Cure” (texting and messaging tips) and “Inner Game Audio” (a 20-minute confidence MP3 for use before going out). The “Conversation Cure” bonus is directly relevant to the texting gap — it covers timing, templates, and message framing that overlaps significantly with what Text That Girl charges $22 for as a standalone product. After checkout, an optional “Tao of Badass Advanced” membership at $27/month may appear — watch for that screen and decline it if you only want the main course.

Strength: The structure is the core asset. Free dating advice is abundant; the shortage is a clear order in which to apply it. Tao of Badass gives you that map, organized, with every step explained before the next one begins. The pre-selection and social proof chapters deliver some of the clearest plain-language explanations of those concepts available at this price point. The earnedPerSale of $440.12 is the highest figure in the men’s dating niche on ClickBank — that number reflects buyers who find enough depth to keep the purchase at a dramatically higher rate than any competing product in the category, including Text That Girl at $21.76. The gravity of 7.27 versus 2.05 also signals a significantly larger base of active buyers who found the product through real search and referral.

Weakness: The course was written in 2010–2012 and some of the dating language feels dated. Terms like “negging” appear and will put off readers who want modern framing. The video production quality is low. Some advice in the bonus texting guide is one-size advice that works for certain personality types and backfires with others. If you already own a structured modern dating book — Mark Manson’s Models is the usual comparison — the content overlap is substantial. The optional $27/month add-on is easy to click by accident on the post-checkout screen.

Recurring risk: The main course is $41 one-time. The only recurring charge is the optional “Tao of Badass Advanced” membership at $27/month, offered after checkout. Skip that screen and your cost stays at $41.

Cost reality: $41 one-time for the main course. Refund: 60 days, ClickBank-honored.

Which one should you choose?

Choose Text That Girl if:

• Texting is the specific, isolated bottleneck — you are decent at meeting women in person but your follow-up texts go cold
• You want a $22 tool you can use the same afternoon without committing to a full course
• You already own a comprehensive dating framework and just need a texting script library to complement it
• You prefer the lowest possible entry price and plan to go deeper later

Choose Tao of Badass if:

• You are starting from near zero and want one organized system covering the full arc of dating, not just one phase of it
• You recognize that a texting problem is often a deeper attractiveness or conversation problem — and you want to fix the root, not the symptom
• You are willing to pay $19 more for a 200-page PDF plus videos versus a 40–60 page PDF and a cheat sheet
• The gravity and earnedPerSale gap (7.27 and $440 vs 2.05 and $22) matters to you as a signal of proven performance

Skip both if:

• You already own a comprehensive men’s dating course and want genuinely new material — Tao of Badass covers beginner to early-intermediate ground and Text That Girl covers even less
• You want immediate results without real-world practice — scripts help you know what to send, but no product replaces actually going out and having conversations

Real talk

Text That Girl and Tao of Badass are not truly comparable products. They are different tools for different stages of the same problem.

Text That Girl is a script library. It is a $22 file of ready-made lines that a beginner can copy immediately. The price is right, the templates are organized, and for a total beginner the cheat sheet alone is worth skimming before sending any message. The limitation is equally real: when the conversation goes off-script, the library runs dry. And “Conversation Cure” — the bonus texting guide inside Tao of Badass — covers similar ground without the extra $22 purchase. Our Text That Girl review has the full breakdown.

Tao of Badass is a full system. For $19 more than Text That Girl, you get the texting layer and every layer above and below it: mindset, body language, approach, conversation, attraction, and relationship management, explained in order, with video and reasoning included. The earnedPerSale gap ($440.12 vs $21.76) is not a minor difference — it is a market signal that Tao of Badass buyers find enough value to keep the product at twenty times the rate. That does not happen by accident.

The honest practical answer: if you genuinely only want a texting script library and you already have the broader framework in place, Text That Girl is a $22 tool that does that specific job. If you are building from scratch and the texting problem is one piece of a bigger picture, Tao of Badass covers both — the texting bonus inside it makes a separate $22 purchase redundant. Both have 60-day ClickBank refunds. For most men in the target audience, $41 for the complete system is the clearer buy.

— Cal Reiner