Head to head · What Men Secretly Want vs Infatuation Scripts

What Men Secretly Want vs Infatuation Scripts: Psychology Framework or Script Library?

What Men Secretly Want ($33, hero instinct psychology framework + 10 scripts) and Infatuation Scripts ($90, 80-page word-for-word script library + workbook) both help women communicate better with men. The core difference is depth vs price: WMSW teaches the WHY at $33; IS gives a richer WHAT-TO-SAY library at $90. Both are solo — no partner buy-in needed.

By Cal Reiner · Updated June 26, 2026

Our pick

What Men Secretly Want 8.7/10

Worth $33 for women new to relationships who want a structured intro to male psychology with ready-to-use scripts: What Men Secretly Want delivers a framework you can test this week. Skip it if you have ever felt unsafe in your relationship.

Both programs are designed for women who want to improve communication with a man in their lives. Both are solo — no partner participation required. The core difference is the approach: What Men Secretly Want teaches you the psychological framework first, then gives you 10 scripts to practice it. Infatuation Scripts skips the framework lecture and gives you an 80-page library of word-for-word scripts plus a fill-in-the-blank workbook to adapt them.

Quick Comparison

What Men Secretly WantInfatuation Scripts
Best ForWomen who want to understand male psychology first, then apply it with scriptsWomen who want a large ready-to-use script library and a workbook to customize it
ApproachFramework-first: hero instinct psychology + 10 situational scriptsScripts-first: 80-page word-for-word library + fill-in-the-blank workbook
Core IdeaHero instinct — men need to feel respected, needed, and like a providerCommunication scripts for warmer, clearer conversations at specific moments
Partner Required?NO — solo useNO — solo use
Formats80-page PDF + hero instinct cheat sheet + 10 scripts + 7-day checklist + audio80-page PDF + Certainty Blueprint workbook + 3 emergency script cards + audio
Script Volume10 situational dialogues80-page library organized by moment type
Price$33 one-time$90 one-time
RecurringOptional upsells after checkoutOptional video upsell: $37 one-time (not auto-enrolled)
Refund60 days, ClickBank-honored60 days, ClickBank-honored
Gravity6.141.82
Earned per Sale$39$184
Rating8.7/108.4/10

What Men Secretly Want: Best for women who want the framework first

Use this if:

  • You want to understand WHY he behaves the way he does before deciding how to communicate
  • You prefer a psychological lens — the hero instinct concept — that you can apply across situations
  • You want a lower entry price to test the approach before spending more
  • A 7-day checklist with daily small actions suits your learning style

The method: The first third of the guide explains the hero instinct — the set of emotional drivers in men tied to purpose, respect, and the sense of being needed. The middle third gives you 10 situation-specific conversation scripts organized around that framework. The final third covers common sticking points: conflict, emotional distance, and loss of attraction. The hero instinct cheat sheet (one page) is the most useful standalone piece — it summarizes the triggers you can test in any conversation this week.

Strength: The framework is genuine psychology, not a gimmick. Understanding why men pull away or shut down gives you a transferable lens you can apply in conversations the program does not script. The 7-day checklist turns reading into practice: day one is observation, day three is trying a script, day seven is reflecting on what worked. Gravity 6.14 reflects an active buyer base — more than three times as many buyers are choosing this program in any given period compared to Infatuation Scripts.

Weakness: Ten scripts is a limited library for buyers who want a wide variety of word-for-word options. The audio version is a straight read of the PDF with no new content. Optional upsells after checkout can add to your total if you click through them all.

Cost reality: $33 one-time. Optional add-ons appear after checkout; the main guide is complete without them. Refund: 60 days, ClickBank-honored.

Infatuation Scripts: Best for women who want a deep script library with a workbook

Use this if:

  • You already have some sense of male psychology and just want a rich library of scripts to use
  • You want more than 10 templates — you want an organized 80-page library by situation type
  • You learn best from a fill-in-the-blank workbook that makes you adapt each script to your own relationship
  • You want emergency script cards for specific high-pressure moments (when he’s distant, uncertain, after a fight)

The method: The program delivers a 7-day re-attraction sequence. Each day adds a new script category and a mindset shift. The main guide is a comprehensive library of word-for-word scripts for texts, in-person conversations, and post-conflict moments. The Certainty Blueprint workbook is where the real work happens: you are not copying scripts verbatim — you are tailoring each line to your specific relationship and voice. The three emergency script cards are printable cheat sheets for the highest-pressure situations.

Strength: Script volume is the clear advantage. The 80-page library organized by scenario type gives you a resource for far more situations than WMSW’s 10 dialogues. The workbook keeps the scripts feeling personal rather than robotic. The $37 optional video upsell is offered after checkout but is not auto-enrolled — the main program is fully usable without it.

Weakness: At $90 it is $57 more than What Men Secretly Want. Gravity 1.82 is the lowest of any women’s relationship program in this price range — many buyers who find it eventually choose a different program. The sales page overpromises (“make him sure you’re the one”) in a way the program itself never claims. The core psychology overlaps with Gottman and Chapman books available for $15.

Cost reality: $90 one-time. Optional $37 video upsell after checkout — decline it and the full script library and workbook are yours at $90. Refund: 60 days, ClickBank-honored.

Which one should you choose?

Pick What Men Secretly Want if:

  • You want to understand the psychology before diving into scripts
  • A 7-day structured practice plan fits how you learn
  • You want to test the approach at the lowest cost ($33)
  • Gravity 6.14 (3.4x higher than IS) is the signal you are looking for
  • 10 situational scripts is enough to get started

Pick Infatuation Scripts if:

  • You already understand male psychology basics and want a larger script library
  • A fill-in-the-blank workbook is how you learn best
  • You want emergency script cards for specific high-pressure moments
  • An 80-page library by situation type is worth the premium price

Real talk

Both programs are solo, honest about what they are, and come with 60-day refunds. Neither fabricates testimonials or makes medical claims.

What Men Secretly Want is the better first purchase for most buyers. It is $57 cheaper, has 3.4x the market gravity, and teaches you the psychology behind the scripts — a framework you can use even when no script exists for the situation you are in. The 7-day checklist gives you a gentle, structured way to apply what you learn. Our Infatuation Scripts review has the full breakdown.

Infatuation Scripts is the better pick if you already have the framework and just want more scripts. The 80-page library and the Certainty Blueprint workbook offer a richer scripted resource than WMSW’s 10 templates. Its very high earned per sale ($184 vs $39) reflects a buyer profile that tends to click through more add-ons — not necessarily a reason to choose it, but a signal that buyers who do commit tend to want the full suite.

Natural sequence: What Men Secretly Want first ($33) for the framework and 10 starter scripts. If you want a richer script library after you have applied the framework, add Infatuation Scripts ($90). Combined: $123, both one-time upfront with optional upsells to skip.

Both programs come with 60-day ClickBank refunds. Neither replaces professional relationship counseling for serious situations.

Safety note: If you have ever felt unsafe, controlled, or frightened in your relationship, please contact the National Domestic Violence Hotline at 1-800-799-7233 before choosing either program.

Both programs, at a glance